Do you agree that packaging is one of the very essential factors besides quality that make a particular brand popular? Stylish and luxurious packaging is undeniably an enticing factor to prompt consumers to purchase. After all, who wouldn’t want to be recognized as ‘sophisticated’, ‘stylish’ or ‘tasteful’? 
How would you look at a man that uses a Shaeffer or Waterman pen, versus one that uses Papermate pens? 
Not that Papermate pens are not good or whatever. They are good quality pens that are economical to use, very practical and lasting. (In fact, I still use Papermate ballpens now and then.) But you can’t deny that superior product packaging can make a lot of difference to the sales of a brand.
It’s the same with beauty products. Be it a blusher, an eye color, a lipstick or perfume, if they are contained in lovely, charming bottles and jars, you may already feel more beautiful by just looking at them, even before you start applying.
Don’t agree? Look at this range of beauty items from Jill Stuart…
Some of the cosmetics from Jill Stuart….
Mirror, mirror in my hands, I’m sure I will be the fairest of them all….
There must be some magical potion in these bottles. I would no longer need a fairy godmother’s wand to turn me into a princess…
Won’t you feel ‘princessy’ by just holding them in your hands? I would be like living in a fairy tale if I have these gorgeous stuffs on my dressing table! Haha!
